Resale Rights Defined


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Do you know the difference in resale rights available to you? It seems to be an endless, confusing list, but this article should help clarify exactly what you can and can’t do with your new products.

Limited Use Rights

This is the type of rights you get when you buy a book or software for your own personal use. You can make a backup copy most of the time, but you can’t resell the product unless they have an affiliate program.

Giveaway Rights

As the name suggests, you can give the product away as a gift, or lead generator, but you can’t sell it.

Royalty Rights

With this type of rights, you can resell the product, but you have to pay a percentage to the author as a royalty.

Resale Rights

This means you can resell the product and keep all the profits from your sales. You can’t pass on the resale rights to your customers. Your customers don’t have the right to resell the product.
One other thing I should add here; when you sell a resale rights product, you are generally responsible for support as well. In some cases, such as hosting, the hosting company might provide tech support, but usually, you have to provide your own support—refunds, etc. After all, you are making 100% profit from your sales.
If you do your homework, and research your market properly, spend the time to put together a killer package, and follow up with your customers, your refunds will most likely be very few.

Master Resale Rights

This means is you can sell the product, keep all the money, and allow your customers to resell the product as well. They can also resell the product and keep all the money. Unless it says specifically in the agreement, your customer can’t pass on Resale Rights for the product.
They can resell the product, but they can not give permission to their customer to also resell it. Most of the time, they have to go to the original author for Master resale rights of their own.

Editorial Rights

These will be the most expensive rights you will buy. With Editorial Rights, you can change any of the content, edit the links to your own affiliate links, add your own name as the author, whatever you want to do with them.
On a rare occasion, you might find a “ready made” book or software that you get Editorial Rights to, but you’ll usually pay more for it too.